The Power of SMS
We can’t deny that text messaging is one of the most popular forms of communication.
So texting might be the best medium for businesses to engage potential customers and retain existing ones. One thing’s for sure, SMS is a must have for a successful overall mobile marketing effort as it acts as a campaign driver.
Advantages of SMS Marketing
SMS is a form of narrowcasting marketing, which means sending the message and sharing your content with a more selective but more meaningful audience. It is about building relationships with the relevant groups. It is important to ensure that you message is actually being read, not just received. As shown on the image, while only 12% of Facebook posts and 29% of tweets are read – Text Message open rates are between 98%-99% and almost all are read within the first five minutes.
The brevity and brief nature of a text message saves time and is convenient to both the marketer and the client. Emails can carry lengthy promotions. However, the fact is that some clients do not even read such lengthy promotions in the first place because they are long and boring. Unlike telephone calls, a text message can be read at the convenience of the client.
Marketing through text messaging carries a higher chance of conversion than in the other marketing channels. A recent market survey showed that SMS coupons are ten times more likely to be redeemed and shared than mail or newspaper coupons.
Why SMS is a must?
Planning an SMS marketing campaign should involve a fan and engaging strategy. I’t very important not to be intrusive or become insensitive to the privacy of the customer. Also, using a decent language of communication will promote your brand. We tailor an SMS marketing campaign that will not only see your response rate increase but also your bottom line! People read their SMS messages in much higher frequency than any other communication medium available today.
Overall, SMS texting is indispensable for the growth and expansion of a business.
We provide you with cutting edge SMS campaigns such as text2win, subscriber lists and SMS auto responders, SMS broadcasts, SMS coupons and much more.
Text Marketing is Viral
%
of SMS messages get forwarded to friends
Instant Impressions
%
of SMS messages are read within 1 minute
Everyone Reads Your Ad
%
of SMS messages get read overall
Benefits
Engage
Engage with your customers by scheduling and sending bulk text messages.
Survey
Do your market research by getting valuable customer feedback.
Play
Run contests and watch your customers eagerly join “Opt-in” lists to win big prizes!
Support
Provide fast and reliable customer support with text messages.
SMS marketing is exploding with popularity all over the world due to it’s ease of use and effectiveness. As more and more marketers begin to adopt this new stream, many don’t take the time to research and understand the best practices of text message marketing that may ultimately determine their success.
There are a handful of common components that make up a great SMS marketing campaign no matter what type business or organization you’re affiliated with. Without these components, you’re most likely not reaching your max potential. Some of these components include points such as…
SMS Coupons
We will send out text blasts to your customers with unique SMS coupons. The coupons have a built-in redemption feature which includes automated barcode, promotion code which can be scanned from the mobile device or redeemed right at the register.
Loyalty Programs
We will build your brand by creating unique loyalty SMS text marketing programs. For example, we can build you an SMS text marketing program that will give your customers discounts when they make a certain amount of purchases, like a “punch-card”.
Social Media Plug-ins
We send your special offers and sales directly to your Facebook and/or Twitter pages because by displaying your offers on these social networks you can increase offer participation among your customers.
Appointments
Do you need an easy fun way to remind your customers of an upcoming appointment? Our SMS Appointment reminder service will help save you thousands of dollars in missed appointment fees.me
Polls and Surveys
Let us run a mobile poll for your live events and other business needs that give you fast, hands-on feedback from your customer base. Consult your customers on decisions which can affect your business!
Messages and Alerts
With our SMS marketing alerts we will notify your customers about special offers and deals and ensure your customers are up-to-date with new offerings and products.
Opt-In Lead Generation
We will hook prospects when they express their interest in something like buying a car, buying a house, or subscribing to your services. With this information, we will build you a valuable “Opt-in” list of customers who are interested in your brand, products and services.
Text 2 Win
We will create an SMS sweepstakes for your “Opt-in” customers to play and win. We will assign the contest to a complete list, or limit entrants by offering it only to participants that text a response within a specific time-frame. You decide and we implement!
Birthday Wishes
With SMS Marketing we can send automatic birthday wishes to your customers to help build brand loyalty and awareness. Also include a birthday coupon or special, your customers will love it!
Full Reporting
We will give you a full report of your Coupon “views” and redemptions, survey results, opt-in list development, and campaign delivery confirmations. We will help you make sense of this data to refine your programs for increased success and business growth.
Text 2 Screen
Use text 2 screen for live events to increase audience engagement via SMS marketing. Have audience members text in their messages to have their text messages displayed on a screen for all to see. Works great for live event venues and night life clients such as bars and clubs.
Real Estate and Vehicle Listings
We will harness potential buyers when they text your keyword or scan a QR code to have complete property listing or vehicle information sent back via SMS, while at the same time building your “Opt-in” lists.
Get Started Now
Our SMS platform doesn’t just simply send out a few text messages and calls it a day. With our advanced suite of SMS marketing tools, we help you launch a fully functional and successful SMS marketing campaign. And when we combine SMS with Mobile Websites, NFC Marketing, Proximity Marketing, Mobile Wallet Loyalty and Wifi Marketing technologies, your marketing campaign becomes an unstoppable machine!